Annals of IP: One of the most interesting and useful products available today is the Chromebook, a very streamlined type of laptop that uses the CHROME operating system created by Google (when it was still Google…don’t which department it’s in now that ALPHABET is up and running). The idea behind the product is very, very …
Category Archives: Paying Attention
Branding Google Glass
Paying Attention: You’re a smart young thing with a hot new product and aspirations of an IPO. You know that branding is something you have to do and do right to build the business, imprint the brand, jump the stock price. You can either start from scratch or you can learn from the masters. …
Nike Fuel Band ClickPak
Paying Attention: The recent announcement by Nike that it was dismantling it’s “Fuel Band” group took a lot of people and companies by surprise. From the outside, the Nike Fuel Band, which is a “tracker” for kinetic activity, seemed to be a hit. It was great looking, featured the Nike design aesthetic, and had the power …
Nike Runs Out of Fuel
Paying Attention: This is totally unexpected: Nike has dismissed the majority of the team that worked on/developed the Nike Fuel Band Activity monitor. It’s one of the best of these types of health/wearables/software training devices around (Fitbit is one of the other big names in the space). There appears to be some static about exactly …
Here’s Looking At You, Kid
Paying Attention: Google Glass hit the headlines yet again this week when Google had a one day sale offering the visually polarizing product to the general public.There are those who believe that Google Glass is the forerunner of a whole new generation of “wearable” computers. Maybe. Maybe not. Maybe it’s the most intrusive product ever …
Here's Looking At You, Kid
Paying Attention: Google Glass hit the headlines yet again this week when Google had a one day sale offering the visually polarizing product to the general public.There are those who believe that Google Glass is the forerunner of a whole new generation of “wearable” computers. Maybe. Maybe not. Maybe it’s the most intrusive product ever …
F1 In 1 Second
Cruising through some infographics on the net, I ran across a rather amazing project produced by QUANTUM BLACK, a London-based design consultancy. The project involved the graphic depiction of one second of action in a Formula 1 race; the baseline was the performance of former world GP Champion Driver Lewis Hamilton. It’s a rather brilliant depiction of what …
Keith Olbermann on David Letterman’s Retirement
Paying Attention: David Letterman–the thinking man’s late night talk show host–announced his retirement last week. It has reverberated throughout the media world in almost every corner of the globe because Letterman is one of the greats and in terms of the Emmy’s he’s collected over the years, certainly the most creative person to ever fill …
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Keith Olbermann on David Letterman's Retirement
Paying Attention: David Letterman–the thinking man’s late night talk show host–announced his retirement last week. It has reverberated throughout the media world in almost every corner of the globe because Letterman is one of the greats and in terms of the Emmy’s he’s collected over the years, certainly the most creative person to ever fill …
Continue reading “Keith Olbermann on David Letterman's Retirement”
The Secrets of Politically Correct Branding
Paying Attention: Today’s marketing and personal/social media world is perhaps way too heavily invested in branding–and not always for the right reasons. There are corporate brands, brand values, brand initiatives, and personal brands (when I hear professional athletes talk about their personal brand, it seems pretty ridiculous to me; just because you can hit a …
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